Month: July 2013

7 Steps to Making Your Practice Referable: Part 2

Send out a PATIENT NEWSLETTER regularly If you’re not already sending out a patient newsletter, start immediately!  Don’t let creating it be the reason you don’t do it.  There are lots of companies who will put a newsletter together for you.  The magic of a patient newsletter is that it gives you a way to leverage yourself and spread your reach.  When you mail out a newsletter to a thousand people with a picture of you and your office on it, you’ll be showing up in front of a thousand people that day without having to physically see them.  In every single newsletter you...

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Setting the Right Goals

How are you setting your goals? Are they measurable? Did you write them down?Just like I do personally and have my entire staff do as well, I encourage you to create and write down specific, measurable goals for yourself with specific, realistic deadlines. These can and should include both personal and professional goals. And remember, there is no such thing as an unrealistic goal, just an unrealistic deadline. My goal for the last several years has been to double my business from the year before. Why? Because it requires me to make huge changes. And I love change. It also...

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The Million-Dollar Challenge

Think back to the fascination you may have had once with the idea of “one million dollars.” Was it ever one of your goals to make $1 Million? Is it still? A million bucks isn’t what it used to be, but the concept of it still carries a certain captivating quality. Jay Geier often talks about the one million dollar challenge, what it’s really all about and why he’s making its impact his personal mission.  Have you ever asked yourself, “How much is enough?” Whatever that point is for you, you want to work now to get to that income level...

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Achieve Success Through Over-Delivery

Welcome to the Scheduling Institute Blog! Let us quickly introduce ourselves: For more than 16 years, the Scheduling Institute has been teaching doctors and their staff worldwide the unique process for new patient generation and practice expansion that is truly amazing. Our training and expertise has impacted thousands of doctors and their staff members and leads them to extraordinary growth, higher income, and exceptional quality of life. Simply put, we are in the business of helping people, and that is why we love what we do! Have you ever tried to figure out why people do the things they do?...

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Seeing the Light: Discover the Power of Your Vision in 4 Quick Steps: Part 2

Vision for your Patients The first thing you must sell your staff on is the idea that your practice will provide the best level of care and service of any office in your area. If a patient walks out of your practice and someone asks them about the level of service you provide, your patient should say it is unbelievable! As we all know, if you provide exceptional patient service, you will get an abundance of referrals, which will drive your practice down the path of growth on the way to the vision. Vision for your Physical Office I...

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